About us

The Story of Hushh Beauty

Welcome to Hushh Beauty, a proudly family-owned business born from creativity, family bonds, and a little bit of maternity leave inspiration.

Our journey began when Tania (affectionately known as "Sussa") went on maternity leave with her first daughter, Anna-Lynne. Looking for a creative outlet, she began hand-crafting beautiful bath bombs and soothing bath salts. Around the same time, her mother, Ansophi ("Mama"), launched her own small business selling costume jewelry at local flea markets.

Realizing they were stronger together, this mother-daughter duo decided to combine their passions and efforts. Over time, their shared vision and product range blossomed, ultimately culminating in the launch of the very online store you are visiting today.

Meet the Hushh Team

Behind every bottle of perfume and jar of bath salts is our dedicated, multi-generational team:

Ansophi ("Mama") | Joint CEO Bringing her entrepreneurial spirit and experience from the flea market to the digital world, Ansophi co-steers the Hushh ship, ensuring our products always meet the highest standards of quality and affordability.

Tania ("Sussa") | Joint CEO The founder of our original bath and body lines. You can usually find Tania putting in long hours in front of the PC, researching new formulations, and developing beautiful imagery for the brand.

Anna-Lynne ("Bunny") | Chief Cuteness Officer (CCO) At just 18 months old, Anna-Lynne is a highly vocal part of daily operations. She has strong opinions, regularly tells the Joint CEOs exactly what to do (they politely pretend to understand her baby talk), and is our lead manager in charge of rearranging heaps of product stickers.

Liz-Mari ("Pixie") | Chief Cuteness Officer (CCO) The newest addition to the Hushh family! Liz-Mari’s primary role is keeping her mom, Tania, excellent company during those long hours at the computer, offering silent moral support as the brand continues to grow.